7 Social Media Tips for Beginners to Grow Your Brand Presence
- VHJ Marketing Agency
- Jul 8
- 1 min read
Starting on social media can feel overwhelming, especially when you’re juggling everything else. I’ve helped churches, nonprofits, and small businesses build consistent, scroll-stopping content and now I’m sharing some of that wisdom with you.
1. Choose the Right Platform
You don’t need to be on every platform. Choose where your audience actually is, whether that’s Instagram, Facebook, or LinkedIn.
2. Create a Monthly Content Calendar
Planning saves you time and helps you stay consistent. Map out 3-4 content buckets (e.g., tips, testimonials, behind-the-scenes) and rotate through them.
3. Use Branded Templates
Having branded visuals builds familiarity. Use Canva to create templates you can easily customize each week.
4. Write Captions That Start Conversations
Ask questions, share thoughts, and invite responses. Engagement builds community, and community builds trust.
5. Include Calls to Action
Want them to book, donate, or click the link in your bio? Say so clearly.
6. Use Hashtags Strategically
Mix niche-specific hashtags with broader ones. Don’t just copy-paste the same ones every post.
7. Analyze and Adjust
Use insights to track what’s working, then do more of that.
Social media doesn’t have to feel like guesswork. With a few intentional strategies, you can build a consistent, compelling presence that reflects your brand’s mission and message. As you grow, the key is to remain authentic and strategic showing up in a way that resonates with your audience and drives real engagement.
👉 Tired of trying to post without a plan?
Let me help you build a strong, strategy-driven presence online.
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